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Monday, July 24, 2017

Apple in Hospitals

An excerpt from the Washington Post -

Apple wants to change the way doctors and patients talk to each other — by giving everyone an iPad
By Hayley Tsukayama

LOS ANGELES — Awad Lsallum has been waiting for a heart for 40 days at Cedars-Sinai Medical Center in Los Angeles. One of the worst parts of a long hospital stay, he said, can be not having a clear picture of what your situation is, or even who is taking care of you as the days drag on.

But now, at least at Cedars-Sinai, there’s an app for all of that. Actually, there's a whole tablet. The hospital is offering some patients the option to check out iPads during their stay for free, to provide more insight into their health. The program offers a glimpse of how Apple is trying to further tap into the $3 trillion health-care market.

For hospitals, using these mobile devices can present patient health data in an accessible way, making it easier for patients and doctors to speak to each other. For Apple, it's a larger effort to focus more heavily on services rather than only products — a move that guarantees steady income and engagement, even if individual consumers aren't buying as many devices.

https://www.washingtonpost.com/news/the-switch/wp/2017/07/19/apple-wants-to-change-the-way-doctors-and-patients-talk-to-each-other-by-giving-everyone-an-ipad/?utm_term=.edc193ac05bc&wpisrc=nl_rainbow&wpmm=1

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