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Wednesday, January 3, 2018

Fixing "Oh Sh*t"

An excerpt from OZY -

HIT 'SEND' TOO FAST? THIS ENTREPRENEUR HAS A FIX FOR THAT
By Lisa Rabasca Roepe

Maci Peterson

Maci Peterson knows too well the potentially disastrous consequences of sending a text to the wrong person or firing off an email whose meaning gets lost in transit. When autocorrect altered a text she sent to her then boyfriend — and she couldn’t figure out how to retrieve it — she set her sights on solving a universal problem.

Her solution was the basis for On Second Thought, a Silicon Valley company Peterson founded in 2014, after winning the #StartupOasis pitch competition at South by Southwest. Initially, it was the only company offering a texting app that allows users to recall messages before they get delivered. Since then, a number of competitors have cropped up, including RakEM and unSend.it.

http://www.ozy.com/rising-stars/hit-send-too-fast-this-entrepreneur-has-a-fix-for-that/81126?utm_source=dd&utm_medium=email&utm_campaign=01032018&variable=e3bf1057d4e3c0988a79ae4bce515610

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