Search This Blog

Sunday, March 18, 2018

SacTown Innovators

An excerpt from SacTown Magazine -

Local eye-care company launches new line of fitness-tracking spectacles
BY HILLARY LOUISE JOHNSON

Step into The Shop, the midtown innovation lab for local eye care giant VSP Global, and you’re in nerd heaven, a place where kids who were called “four-eyes” in high school exact sweet revenge by changing the world through technology. Take Level, for instance: a new line of fitness-tracking glasses developed by The Shop and tested by 300 individuals through USC’s Center for Body Computing.

The project was conceived four years ago, but was so ahead of its time that the team had to wait for chip technology to get smaller and more economical. “It could be no more expensive than any other pair of glasses," says the lab’s co-director Jay Sales. "On top of that, it had to be fashionable—as elegant as it is effective.” Level’s sleek $270 frames currently come in three styles, named after innovators Nikola Tesla, Marvin Minsky and Hedy Lamarr.

http://www.sactownmag.com/Style-Watch/2018/Level-up-with-VSPs-new-fitness-tracking-eyewear/



No comments:

Post a Comment