This is the first “Buy Black” movement that quantifies how Black consumers and allies buy from Black-owned businesses as a collective. Our goal is to hold consumers who pledge to Buy Black accountable, while publicly demonstrating what happens when we follow through on supporting Black-owned businesses publicly. Black-owned businesses are at risk of going extinct with 90% of them not receiving Payment Protection Program Loans and 41% projected to close permanently as a result of COVID-related hardship. Our goal is to activate an army of consumers to support where systems have failed Black entrepreneurs.
No comments:
Post a Comment