From The Huffington Post -
Maxim makes history by putting a man on their cover for the first time
Idris Elba covers the lad mag's September issue
Maxim, longtime vanguard of the scantily-clad female cover star, has decided to switch things up for their September issue. For the first time ever, the magazine features a male star alone on the cover: British actor and potential future James Bond Idris Elba, looking very cozy in some sort of fuzzy, leopard print bathrobe/coat hybrid.
“For me, he was really the perfect embodiment of what I think the new Maxim man is,” editor in chief Kate Lanphear told Racked. “He’s multi-dimensional, he’s complex, he’s sophisticated, but he’s down to earth. It was funny when on set, I was like, ‘Is there anything this guy can’t do?’ He’s an award-winning actor, he’s a DJ, his capsule clothing line for Superdry is about to hit stores. The guy broke the [British] land speed record which hasn’t been touched since like 1928. He’s sort of a living, breathing superhero.”
http://www.salon.com/2015/08/05/maxim_makes_history_by_putting_a_man_on_their_cover_for_the_first_time/?source=newsletter
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